Jefferson’s Town Store Case Study
November 14, 2020

MyTea Co

July 2020

Brand & Identity Reinvention

Problem

MyTea Co needed unique content to truly define their brand. Their goal was to showcase the sophistication of their company while remaining relatable and relevant.

 

Solution

Our team came up with unique ways to creatively incorporate the MyTea Co logo across different images and videos that redefined their image and positioning in the online community.

Results

MyTea Co was able to increase sales by an average of 14% over the course of the brand campaign.

Instagram Is Now

92% of all Instagram users say they’ve followed a brand, clicked on their website, or made a purchase after seeing a product/service on Instagram.